Hi
Hi
DAN WINTER
CREATIVE
Designer
NZ born, London based. I lead brand, content and paid creative.
NZ born, London based. I lead brand, content and paid creative.
WHAT I BRING
The short version. Here's what I'm good at and where I spend my time.
BRAND & ART DIRECTION
Visual identity built from scratch
Tone of voice and brand guidelines
Art direction for shoots and campaigns
Keeping every channel on brand
Content & Social
Social strategy and planning
Shooting and editing short-form video
Photography and retouching
Growing channels that people actually follow
Performance Creative
Paid social ads built to be tested
Full-funnel Meta creative
Reading the numbers to brief the next round
Email and landing page creative
Team Leadership
Hiring and onboarding
Creative briefing and sign-off
Running a team across creative, social and paid
Reporting straight to the CEO
BRAND & ART DIRECTION
Visual identity built from scratch
Tone of voice and brand guidelines
Art direction for shoots and campaigns
Keeping every channel on brand
Content & Social
Social strategy and planning
Shooting and editing short-form video
Photography and retouching
Growing channels that people actually follow
Performance Creative
Paid social ads built to be tested
Full-funnel Meta creative
Reading the numbers to brief the next round
Email and landing page creative
Team Leadership
Hiring and onboarding
Creative briefing and sign-off
Running a team across creative, social and paid
Reporting straight to the CEO
About me
I'm a designer who ended up running the marketing too. These days I lead a team of five across creative, social and paid, and I still get stuck into the work myself. I care about stuff that looks good and actually does its job.
0x
0x
Paid social enquiries
0x
0x
Paid social enquiries
0%
0%
Lower cost per lead
0%
0%
Lower cost per lead
0
0
Person team
0
0
Person team
Featured Projects
Recent work across travel, sport, drinks and hospitality. The golf travel stuff is the newest, and the bit I'm proudest of.
Performance Creative
GTG Paid Social Rebuild
Rebuilt the creative and account structure for UK and US paid social. Enquiries grew 5x in five months, with cost per enquiry down by up to 85%.
Brand & Art Direction
golftours.com Brand Identity
The brand for golftours.com's US launch: positioning, voice, logo, colour, type and the rules for using it on social.
Brand & Art Direction
Club Sola Packaging
Bold, bright packaging for Club Sola's Pineapple & Chilli, which helped push the brand to number 2 in New Zealand's RTD market.
Content & Social
Seat Unique Social Media
A new look for Seat Unique's organic and paid social, built to feel premium and still stop the scroll. Meta ad CTR went up 30%.
WHAT PEOPLE SAY
A few words from people I've worked with.
Dan was a huge help getting the Club Sola brand off the ground - He came in at short notice and gave instant impact
Premium Liquor Co
Creative Lead
Dan quickly understood what we needed and delivered designs that felt spot-on for our brand. The whole process was smooth and easy from start to finish.
East Coast Bays Cricket Club
Marketing
Meta ad CTR at Seat Unique
+0%
+0%
CTR uplift
Paid social rebuild at Golf Travel Group
0x
0x
Enquiries in five months
Working with Dan was straightforward and stress-free. His designs were always sharp and delivered on time
Racer Products
MD
Dan produced some great creatives for us - He is reliable, creative and a step ahead with his ideas
Seat Unique
Marketing Manager
Hi
Hi
Let's Chat
Hiring for a creative role? I'd love to hear about it.
Hi
Hi
DAN WINTER
CREATIVE
Designer
NZ born, London based. I lead brand, content and paid creative.
NZ born, London based. I lead brand, content and paid creative.
WHAT I BRING
The short version. Here's what I'm good at and where I spend my time.
BRAND & ART DIRECTION
Visual identity built from scratch
Tone of voice and brand guidelines
Art direction for shoots and campaigns
Keeping every channel on brand
Content & Social
Social strategy and planning
Shooting and editing short-form video
Photography and retouching
Growing channels that people actually follow
Performance Creative
Paid social ads built to be tested
Full-funnel Meta creative
Reading the numbers to brief the next round
Email and landing page creative
Team Leadership
Hiring and onboarding
Creative briefing and sign-off
Running a team across creative, social and paid
Reporting straight to the CEO
BRAND & ART DIRECTION
Visual identity built from scratch
Tone of voice and brand guidelines
Art direction for shoots and campaigns
Keeping every channel on brand
Content & Social
Social strategy and planning
Shooting and editing short-form video
Photography and retouching
Growing channels that people actually follow
Performance Creative
Paid social ads built to be tested
Full-funnel Meta creative
Reading the numbers to brief the next round
Email and landing page creative
Team Leadership
Hiring and onboarding
Creative briefing and sign-off
Running a team across creative, social and paid
Reporting straight to the CEO
About me
I'm a designer who ended up running the marketing too. These days I lead a team of five across creative, social and paid, and I still get stuck into the work myself. I care about stuff that looks good and actually does its job.
0x
0x
Paid social enquiries
0x
0x
Paid social enquiries
0%
0%
Lower cost per lead
0%
0%
Lower cost per lead
0
0
Person team
0
0
Person team
Featured Projects
Recent work across travel, sport, drinks and hospitality. The golf travel stuff is the newest, and the bit I'm proudest of.
Performance Creative
GTG Paid Social Rebuild
Rebuilt the creative and account structure for UK and US paid social. Enquiries grew 5x in five months, with cost per enquiry down by up to 85%.
Brand & Art Direction
golftours.com Brand Identity
The brand for golftours.com's US launch: positioning, voice, logo, colour, type and the rules for using it on social.
Brand & Art Direction
Club Sola Packaging
Bold, bright packaging for Club Sola's Pineapple & Chilli, which helped push the brand to number 2 in New Zealand's RTD market.
Content & Social
Seat Unique Social Media
A new look for Seat Unique's organic and paid social, built to feel premium and still stop the scroll. Meta ad CTR went up 30%.
WHAT PEOPLE SAY
A few words from people I've worked with.
Dan was a huge help getting the Club Sola brand off the ground - He came in at short notice and gave instant impact
Premium Liquor Co
Creative Lead
Dan quickly understood what we needed and delivered designs that felt spot-on for our brand. The whole process was smooth and easy from start to finish.
East Coast Bays Cricket Club
Marketing
Meta ad CTR at Seat Unique
+0%
+0%
CTR uplift
Paid social rebuild at Golf Travel Group
0x
0x
Enquiries in five months
Working with Dan was straightforward and stress-free. His designs were always sharp and delivered on time
Racer Products
MD
Dan produced some great creatives for us - He is reliable, creative and a step ahead with his ideas
Seat Unique
Marketing Manager
Hi
Hi
Let's Chat
Hiring for a creative role? I'd love to hear about it.
Hi
Hi
DAN WINTER
CREATIVE
Designer
NZ born, London based. I lead brand, content and paid creative.
NZ born, London based. I lead brand, content and paid creative.
WHAT I BRING
The short version. Here's what I'm good at and where I spend my time.
BRAND & ART DIRECTION
Visual identity built from scratch
Tone of voice and brand guidelines
Art direction for shoots and campaigns
Keeping every channel on brand
Content & Social
Social strategy and planning
Shooting and editing short-form video
Photography and retouching
Growing channels that people actually follow
Performance Creative
Paid social ads built to be tested
Full-funnel Meta creative
Reading the numbers to brief the next round
Email and landing page creative
Team Leadership
Hiring and onboarding
Creative briefing and sign-off
Running a team across creative, social and paid
Reporting straight to the CEO
BRAND & ART DIRECTION
Visual identity built from scratch
Tone of voice and brand guidelines
Art direction for shoots and campaigns
Keeping every channel on brand
Content & Social
Social strategy and planning
Shooting and editing short-form video
Photography and retouching
Growing channels that people actually follow
Performance Creative
Paid social ads built to be tested
Full-funnel Meta creative
Reading the numbers to brief the next round
Email and landing page creative
Team Leadership
Hiring and onboarding
Creative briefing and sign-off
Running a team across creative, social and paid
Reporting straight to the CEO
About me
I'm a designer who ended up running the marketing too. These days I lead a team of five across creative, social and paid, and I still get stuck into the work myself. I care about stuff that looks good and actually does its job.
0x
0x
Paid social enquiries
0x
0x
Paid social enquiries
0%
0%
Lower cost per lead
0%
0%
Lower cost per lead
0
0
Person team
0
0
Person team
Featured Projects
Recent work across travel, sport, drinks and hospitality. The golf travel stuff is the newest, and the bit I'm proudest of.
Performance Creative
GTG Paid Social Rebuild
Rebuilt the creative and account structure for UK and US paid social. Enquiries grew 5x in five months, with cost per enquiry down by up to 85%.
Brand & Art Direction
golftours.com Brand Identity
The brand for golftours.com's US launch: positioning, voice, logo, colour, type and the rules for using it on social.
Brand & Art Direction
Club Sola Packaging
Bold, bright packaging for Club Sola's Pineapple & Chilli, which helped push the brand to number 2 in New Zealand's RTD market.
Content & Social
Seat Unique Social Media
A new look for Seat Unique's organic and paid social, built to feel premium and still stop the scroll. Meta ad CTR went up 30%.
WHAT PEOPLE SAY
A few words from people I've worked with.
Dan was a huge help getting the Club Sola brand off the ground - He came in at short notice and gave instant impact
Premium Liquor Co
Creative Lead
Dan quickly understood what we needed and delivered designs that felt spot-on for our brand. The whole process was smooth and easy from start to finish.
East Coast Bays Cricket Club
Marketing
Meta ad CTR at Seat Unique
+0%
+0%
CTR uplift
Paid social rebuild at Golf Travel Group
0x
0x
Enquiries in five months
Working with Dan was straightforward and stress-free. His designs were always sharp and delivered on time
Racer Products
MD
Dan produced some great creatives for us - He is reliable, creative and a step ahead with his ideas
Seat Unique
Marketing Manager
Hi
Hi
Let's Chat
Hiring for a creative role? I'd love to hear about it.